UX Designer/ Designer
I was the lead UX Designer/ Designer for this project. I was tasked with designing an experience for users that was simple, aesthetically pleasing, and showcased the Every Performance brand and services offered.
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My task was to design a website that served as a platform to help individuals learn about their fitness options with Every Performance. This included research and creatively thinking of ways to tell my client’s story. I also created graphics to help balance both the information with the visual side of things to attract people in and not make them feel overwhelmed with the amount of information.
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Initially, I sat down with Every Performance and decided what their hopes were for having a website for their services. Then we strategized and built an idea of branding to create a website from.
Process:
Research
Comparative Analysis
Interviews
Gathered Testimonials
Created Graphics to balance text heavy information
Usability testing
Minor Coding
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Every Performance is a well informed and responsive website where clients and potential clients alike can learn about the services offered and get a feel for the Every Performance brand. It is a place where you understand that Every Performance values knowledge and cares for each individual and guides them in learning what training with them looks like.
